Submit All Documents Electronically
Submit manuscripts in Microsoft Word (.doc) or PDF format. Manuscripts
should be double-spaced (including references), using standard 12-point
type. Manuscripts typically range from 15-30 typed pages in length.
Each electronic submission should include TWO FILES, one
containing the cover sheet and author biographical sketches (Item A in
the “Order
of Materials” section), and one containing the abstract, manuscript,
references, all relevant tables, figures, etc., and technical appendices
(see Items B, C, D, E and F).
All manuscripts must be sent directly to the Editor. Do not send
manuscripts to the Publisher. MER processes all manuscripts
exclusively by electronic means via email attachments. Please do not
mail or fax backup hard copies of manuscripts and related items. Also,
please do not send disks by mail. Manuscripts submitted other than
through email attachments will be desk rejected.
Electronic submissions should be sent to
MER@business.colostate.edu.
Order of Materials
Follow the Order of Materials exactly as indicated below.
A.
Front Matter
The following items must precede the body of the text.
Important Note: Do not use ALL CAPS anywhere in the manuscript.
The
entire body of the text must be double-spaced.
First Page:
Title of the paper (upper/lower case), name and position of author(s),
and each author(s)’ complete contact information (complete postal
address, phone number, fax number, and email address). Manuscripts
received without complete contact information for each author will be
desk rejected.
Second Page:
Title of the paper (upper/lower case) and a brief sketch for each author
limited to only the following information: name, highest degree
held and awarding school, current title or position, current
organization or institution, city, state, and email address. Example:
William L. Cron (Ph.D., Indiana University), Professor of Marketing, M.J.
Neeley School of Business, Texas Christian University, Ft. Worth, TX,
b.cron@tcu.edu.
Do not include information on prior publications, courses taught,
organizations consulted, etc. (i.e., limit the information to only the
above). The email address of each author must be included.
If you have any acknowledgments of assistance, please place these on the
second page under the brief author sketches.
B.
Abstract
Third Page:
Title of the paper (upper/lower case) without names of the author(s) and
a brief abstract (double-spaced) of no more than 100 words summarizing
the article. Be sure the abstract walks the reader through major aspects
of the article. Begin page numbering on this page, placing the numbers
at the bottom center. This page will be Page 1.
C.
Body of Text
Text begins on the fourth page, which will be numbered
Page 2. The title of the paper should not appear again at the top
of this page. First-level headings (major headings) are to be centered
using Upper and Lower Case and should be indicated with
boldface type; second-level headings are to be flush left using
Upper and Lower Case with boldface and italic;
third-level headings are to be flush left using Upper and Lower Case
with italic. Font for the entire manuscript should be 12 point
Times Roman or the equivalent (i.e., serif).
Do not
begin with the heading “Introduction.” Of course, the first several
paragraphs will be your introduction, but do not label it as such.
Footnotes are to be avoided. In an extraordinary case in which a
footnote is needed, DO NOT use the automatic footnoting feature in your
word processor. Notes should be indicated by a superscript number in the
text, and the note text should be placed as regular running text at the
end of the manuscript or in a separate file.
Throughout the manuscript,
use only one space after punctuation—not two. This includes after
periods, colons, questions marks, and other types of punctuation.
D.
References
References within the text should include the author(s)’ last name(s)
and year of publication with no comma immediately preceding the date,
enclosed in parentheses. Example: (Brown and Peterson 1993). If
practical, place the citation just before a punctuation mark, preferably
at the end of a sentence. If the author(s)’ names are used within the
text sentence, place the year of publication in parentheses. Example:
“The results reported by Brown and Peterson (1993) provide evidence of.
. . .” If a particular page or section is cited, it should be
placed within the parentheses. Example: (Brown and Peterson 1993, p. 73)
or Brown and Peterson (1993, p. 73) depending on the context. For
multiple authorship articles use up to three names in the citation. With
four or more authors, use the first author’s name and et al. Example:
(Cravens et al. 1993) or Cravens et al. (1993) depending on the context.
A listing of references in alphabetical order should appear at the end
of the manuscript (starting on a separate page), listed by the first
author (last name/first name/middle initial), all other authors (first
name/middle initial/last name), and then year of publication.
Complete names of each author are to be cited. Do not use
initials-only unless that author typically writes under initials-only.
Example: list Cravens, David W. not Cravens, D.W. Articles by the
same author(s) with the same publication year should be distinguished by
a lower-case letter after the date. Example: 1992a and 1992b. For
authors cited more than once, substitute six hyphens (dashes) for each
repeated name in the reference list. Generally, within a series of
articles by the same first author you will list any single-author papers
first (ascending date order) followed by any two-author papers (also in
ascending date order), then papers by three-authors, four-authors, etc.
Examples:
Churchill, Gilbert A., Jr. (1996), “Better Measurement Practices are
Critical to Better Understanding of Sales Management Issues,”
Journal of Personal Selling & Sales Management, 12 (Spring),
73–80.
———, Neil M. Ford, Steven W. Hartley, and Orville C. Walker, Jr.
(1985), “The Determinants of Salesperson Performance: A
Meta-Analysis,” Journal of Marketing Research, 22 (May),
103–18.
Rackham, Neil, and John DeVincintis (1999), Rethinking the Sales
Force: Redefining Selling to Create and Capture Customer Value,
1st ed., New York: McGraw-Hill.
Walker, Orville C., Jr (1979), “Where Do We Go From Here? Selected
Conceptual and Empirical Issues Concerning the Motivation and
Performance of the Industrial Salesforce,” in Critical Issues in
Sales Management: State-of-the-Art and Future Research Needs,
Gerald Albaum and Gilbert A. Churchill, Jr, eds., Eugene, OR:
College of Business Administration/ University of Oregon, 10–75.
The second in a pair of page numbers should be elided as follows: DO–100–103,
125–37; 108–25; 150–59. DON’T–100–3, 140–9.
E.
Tables and Figures
Each table or figure should be placed on a separate page and numbered
consecutively beginning with Table 1 and Figure 1. A table or figure
should not be included unless it is referenced in the text of the
article. In the paper, tables come first followed by figures. Placement
in the text should be indicated as follows:
- - - - - - - - - - - - - - - - - - - - -
Place Table 2 about here
- - - - - - - - - - - - - - - - - - - - - -
Table or figure number and title should be typed on two separate lines
in boldface type using upper/lower case. Example:
Table
1
Job
Involvement
Items
Footnotes in tables and figures should be designated by superscript
numbers that correspond to notes at the bottom of the table or figure
(outside the box or line).
F.
Technical Appendices
Technical appendices may be used to include mathematical or highly
technical material that supports the main text but is not critical to
the reader’s interpretation of the text. If only one appendix appears,
label it APPENDIX (all caps/no number) and place the title on the next
line in upper/lower case. If multiple appendices appear, label these
APPENDIX 1, APPENDIX 2, etc. (all caps) with the title on the next line
in upper/lower case. Appendices must be referred to in the text of the
article, but are not to be designated for placement (unlike tables and
figures—see above).
